Sam Fuhrer is a third generation toy business entrepreneur. His career has focussed on bringing absolute value to his clients through mergers and acquisitions, partnerships and sales. Nextoy is a toy and licensing agency originally founded in 1981 by Robert Fuhrer (father). Sam and his brother Alex have transitioned the business to become a bridge between major consumer brands and web3 collectors and creators. From working with Rubik’s, the inventor of Bop It, and many more household names, they are on a mission to bring brands to the blockchain.

In the face of technology, everything becomes a little atavistic.

-Don DeLillo